[We asked 735 people!] Survey survey of favorite activities and advertising! (February 2024)

This timeBirthdayJAPAN conducted a questionnaire survey among 735 people who like oshikatsu, and conducted a survey of 735 people who like oshikatsu.BirthdayWe conducted a thorough investigation into the circumstances surrounding advertising.♪

The survey results allow us to know what kind of activities people usually do.✨

Is there any information that may be helpful for future endeavors? !

Please enjoy it till the end.💖

We also support support advertising, so if you are interested, please register on LINE and feel free to contact us.♪

 

We asked 735 people! What is everyone's favorite activity? Some surprising results!

This time,BirthdayJAPAN conducted a survey of 735 people who voted for February's "Monthly Favorite Ranking"!

What is “Monthly recommended ranking”?BirthdayThis is a monthly favorite ranking created by JAPAN based on a survey compiled from fans!👑

What is the breakdown of respondents?

The age breakdown of survey respondents is as follows:♪

Approximately 30% of those who responded this time were teenagers!

15-20% of people were in their 20s to 50s.😊

Also, the gender is over 90% female!

After all, it seems that there are more women who are actively promoting their activities🥰

And the area where you live is as follows!

It appears that 50% of all respondents live in the Kanto area.♪

We received many responses from people from regions such as Hyogo, Fukuoka, and Hokkaido!

How did you learn about the monthly ranking?

We asked respondents where they learned about the Oshi rankings! (Multiple answers possible)

"Monthly recommended ranking"Approximately 70% of people learned about it through SNS!👑✨

As expected, it seems that many people gather information about Oshikatsu on X and Instagram.♪

Have you ever run a promotional ad?

Past advertisements (supporting advertisements)BirthdayWe conducted a survey to find out whether they have any experience in publishing advertisements!

Approximately 90% of respondents answered that they have never run a promotional advertisement!

Surprisingly, only 10% of people had ever placed a promotional advertisement!

It seems that there are still very few people who advertise on their own.

What types of promotional advertising have you done so far?

We surveyed those who have carried out push advertisements about ``what kind of push advertisements have they carried out in the past?''

We published a recommended advertisement in Japan's recommended advertisement holy place "Shinjuku Unica Vision"! There were many people who said that!

Speaking of Unica Vision, the three-sided vision has a great impact.✨

Also,There were many people who carried out SNS advertising at an affordable price!📱

Some people even ran an ad truck running around town!🚚

Everyone was carrying out various promotional advertisements.👏

What are the difficulties in implementing advertising?

We investigated the difficult things when implementing push advertising! (Multiple answers possible)

A whopping 30% of people answered that it was difficult to raise funds!👛

After all, if you want to run an ad that stands out, it will cost a lot of advertising and production costs...🌀

It can be difficult to find someone to help you prepare.

Recently, in order to raise funds and recruit friends,Many people seem to be using crowdfunding to run advertisements and events.♪

Our companyBirthdayAt Clafan, there are cases where millions of yen have been raised for a single project.✨

 

Also, video production and choosing an agency are difficult! There were many voices saying😢

It's hard to think about the composition and create videos/designs using apps and special tools...

If you find it difficult to do it yourself, it may be a good idea to ask a professional creator.😊🎨

What kind of advertising would you like to try in the future?

We researched recommended advertisements that we would like to try in the future!

I want to do it at “Shinjuku Unica Vision” and “Tonbori Station” in Osaka! There were many people who said that!🎂✨

I want to place an ad in a prominent place! Some people say!👀

If you're going to put out a promotional ad, you want as many people as possible to see it.😊

Also,I want to hold a cup holder event at a cafe!Some people said that!

Cafe events are a lot of fun because fans can interact with each other in a space surrounded by their favorite fans.💖

What are your hopes for future monthly ranking benefits?

As a bonus for being ranked number one in February's monthly recommendation ranking,We were able to air our advertisements on Shinjuku Unica Vision and Nagoya Hisaya Central Vision for ``double the length of the broadcast'' while keeping the regular price!

We asked everyone what kind of benefits they would like to receive in the future!

I want a message from the person who recommends it! There was a voice saying!🌟

You'll feel glad you voted when you receive a special message from the favorite who won first place.

Also,I would like to receive benefits not only for street visions in Tokyo and Nagoya, but also for street visions from all over the country! Some people say✨

We would like to incorporate everyone's opinions!💪

Summary

We have introduced the results of Oshii advertising so far, but what do you think?

There are few opportunities to hear details about how the people around you are advertising.

Please use the results of this survey as a reference and enjoy Oshikatsu! 🥰

AlsoBirthdayAt JAPAN, we would like to support anyone in making it easier for anyone to advertise based on surveys.♪

The results of the monthly favorite rankings voted by 735 respondents to this survey are published in this article.👑✨

The most popular favorite chosen as #1 is a handsome guy from a popular group.💖

BirthdayLeave it to JAPAN!

After looking at the cases introduced this time, I thought, ``Me too.BirthdayI want to advertise! Many people may have felt that♪

If you are worried that "I don't have the courage to advertise..." or "Isn't the procedure difficult?"BirthdayPlease feel free to contact JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

Consultations, media arrangements, design production, and advertising implementation reports can be completed with just LINE!

First of all, please try registering as a LINE friend ^^

 

★BirthdayJAPAN SNS information★

BirthdayIn JAPAN, “X (Twitter)」「Instagram」「TikTokWe are also distributing SNS on ``♪

Birthday/Not only information on support advertisements, but also information on actors and idols, and great deals, so please be sure to follow us ^^ 

Twitter (@birthday_ad_jp)

「BirthdayI want to get information about JAPAN as soon as possible!”, please follow us on Twitter♪

Make dreams come true...! #crowdfunding Thorough explanation of the mechanism from the beginning 🫡

We will introduce 5 recommended crowdfunding sites based on our track record.❤️

Birthday/Our company specializing in support advertising #BirthdayClafan Don't miss out on✍️https://t.co/ze37sUzoWx

— BirthdayJAPAN (@birthday_ad_jp) February 15, 2023

 

On Twitter, we are currently implementingBirthday/We will quickly send you information about support advertisements and blogs about idols, actors, etc. that we update every week ^^

We also distribute campaign information, so don't miss it!

Instagram (@birthday.ad.jp)

「I want to get information in an easy-to-understand manner with images!”, please follow us on Instagram!

View this post on Instagram

A post shared by BirthdayAdvertising Agency JAPAN｜SAJ (@birthday.ad.jp)

 

On Instagram, we provide easy-to-understand images of key points from blogs about actors and idols that we publish every week.♪

carried outBirthday/ We also introduce support advertisements, so if you are considering it, please refer to it!

You can "save" your favorite posts and revisit them anytime ^^

TikTok (@birthday.ad.jp)

「Focus on saving time! I want to get information quickly through videos!”, we recommend following you on TikTok♪

@birthday.ad.jp This is our thoughts on our promotion.😄I'm looking forward to connecting with everyone who has the same thoughts!#Oshikatsu #KPOP #Otakatsu #BirthdayAdvertisement #Birthdayadvertising agency japan #Korea #Japan #Korea information ♬ POP! - NAYEON

 

On TikTok,Birthday/We explain information about support advertisements and blog information in an easy-to-understand manner with videos ^^

It's a short video, so you can watch it in your morning time.♪

We plan to continue disseminating various information through SNS!

Please follow us so you don't miss out on the latest information ^^