An explanation of copyright/portrait rights when posting a VTuber favourite ad (centre/support ads)! Also about permissions and materials!

In recent years, as a new pushFavorite advertisement (Birthday/ support advertisement)More and more people are issuing .

However, even if you want to run advertisements promoting VTubers,“Can I use your images without permission?” “Do I need permission from the agency?”Do you have any concerns or doubts?😣

So this time,VTuber's recommended advertisement (BirthdayWe will explain the copyright/portrait rights when posting a support advertisement)!

Also,We also introduce examples of Oshii advertising, so don't miss it until the end.👀

Read this article“I want to support VTubers!” “I want to run endorsement ads!”If there is someone who says,BirthdayPlease feel free to contact JAPAN😊

We also offer free consultations on LINE, so please register as a friend first.♪

BirthdayJAPAN is a crowdfunding service for Oshii advertising.「BirthdayClafan”We also offer

BirthdayClafanIf you want to know aboutThis articleto🔻

A must-see for those who want to put out promotional advertisements (senil/support advertisements)! Explaining VTuber's copyright/portrait rights!

 

Source

In conclusion, if you use VTuber's materials without permission, it will be a violation of copyright/portrait rights.

Therefore, when placing promotional advertisements,Materials approved by VTuberOrDerivative creations that comply with the guidelinesLet's use😊

Furthermore, in order to issue promotional advertisements,You need to apply for permission from the VTuber side。

From here, we will explain in more detail about Oshi advertising permission and materials used!

Regarding permission for VTuber's endorsement advertisements (send/support advertisements)

In conclusion,When placing a recommended advertisement, it is necessary to apply for permission from the VTuber side.

Documents related to permission are"① Permission application form"and「②License certificate”There is.

①Permission application formis a document (email) that requests permission from the VTuber to post an advertisement.

When placing a recommended advertisement, be sure to submit a permission application!

As for where to submit your application, it will differ depending on whether you are affiliated with an agency or not, so we will explain this later!

②Permission certificateis a document (email is also acceptable) that certifies that the VTuber has granted permission to the permission application form.

The necessity of a license certificate varies depending on the advertising medium.🔻

If you belong to an office

If the VTuber belongs to an agency,Fans should submit a permission application to the agency.

We have summarized some of the main VTuber offices and contact information, so please use it as a reference!

VTuber office	Contact information
holo live production	Email address: support@cover-corp.com
Buspo!	Contact form(General) Contact form（including derivative works)
Nanashinku	Contact form
.LIVE	Contact form
Re:Act	Contact form
Aogiri High School	Contact form

If you are working as an individual

If you are working as an individual,Submit the permission application form to the person in question.

Below, we have summarized some of the individual VTubers and their contact information, so please use it as a reference!

VTuber name	Contact information
Sana Natori	Contact form
Shigureui	Email address: uishig.works@gmail.com
Mari Usamari	Official X (DM)
Satana Nakia	Email address: nakia.osigoto@gmail.com Official X (DM)
angel el	Email address: eruamatsuka@gmai.com Official X (DM)
Shubo Patra	Contact form

What materials can be used for VTuber endorsement advertisements (signs/support advertisements)?

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In VTuber's recommended advertisement,“Can I use the materials without permission?” “Can I use derivative works?”Some people may think so.

Here, we will explain the materials that can be used in push ads!

Materials approved by the office

Materials that have been approved by the agency can be used for promotional advertising.

However, the office indicates"Precautions for use"Ya"Prohibited matters"Please read carefully before using.

Materials not approved by the agency

Materials that have not been approved by the office arebasically unusable。

However, if there is a material you would like to use, or if the office does not provide the material, it is a good idea to contact the office.

Can derivative works be used for promotional advertising?

In conclusion,If it is a derivative work that follows the guidelines, can be used for promotional advertising.

Examples of guidelines include:

• Do not destroy the image of the agency/VTuber
• Not just a modification (*)
• Does not contain expressions or specific ideas that may cause discomfort to others
• Does not contain religious or antisocial expressions
• Derivative works by third parties must bePermission for use by third partiestake

*Modified works: those that have been processed or transformed from the original work, those that lack creativity

and so on.

Below, we have summarized the main agency affiliated VTubers/individual VTubers and their guidelines page!

Be sure to check the guidelines when selecting and using materials.😊

Office name	Guidelines page
holo live production	Derivative creation guidelines
Buspo!	Derivative creation/video reprint guidelines
Nanashinku	Derivative creation guidelines
.Live	Derivative creation guidelines
Re:Act	Derivative creation guidelines
Aogiri High School	Derivative creation guidelines

VTuber name	Guidelines page
Sana Natori	Sana Natori Content Guidelines
Shigureui	Shigureui costume setting picture/tag/terms of use
Mari Usamari	About Usamari Mari Mama Eshi derivative works
Satana Nakia	Nakia Sata Profile Card
angel el	Angel L Lit.Link
Shubo Patra	Shubo Patra Guidelines

Introducing VTuber's recommended advertisements (signs/support advertisements)!

Source

Here, we will introduce theMr. UnnamedIntroducing our recommended advertising plan!

This project isBirthdayThe idea was to place an advertisement on Shibuya 109 Forum Vision through Kurafan.

Crowdfunding achieved 296% of the target amount.Shibuya 109 Forum Vision・Veats Shibuya Vision・LED ad trackA push advertisement was carried out!

The project was a great success! It was exciting, but this wasn't the end!

Unnämed learned about this project,Holding a mini-live in return🎉

It was the moment when Oshi and fans connected!

I saw it! !
Everyone is good at drawing pic.twitter.com/BlGVs9g1Ij

— Takoyaki🐙💙🤍 (@takoyaki_rejiku) August 6, 2023

I came here to relax after work!
The message was so warm that I cried the moment I saw it🥲It's a kind world...
#rootingfor_U pic.twitter.com/9f68r4UWCe

— Akane【Akäne】 (@eta056) August 7, 2023

#rootingfor_U #dear_u_san

ad truck revenge pic.twitter.com/lztXz0qPTM

— 🎧💙🤍NONÄ (@nona_urei) August 6, 2023

It was very touching to hear U's voice echoing in front of Shinjuku Alta and passersby turning their heads.😭👏
I'll be a ruminating geek for a while.#dear_u_san pic.twitter.com/chTCs3k6ai

— Nagami🫠 (@nagamin14) August 6, 2023

If you would like to know more about Unnämed's project, pleasehereFrom🔻

Summary

This time, we explained the permissions and materials for advertising VTuber's endorsement!

If you want to place a promotional advertisement,Permission from the VTuber's office/person is required.。

Also, use the following materials for your promotional advertisements:

• Materials presented by the office/individual
• Derivative creations that comply with the guidelines

If you wish to use materials other than these, please confirm with the office/person.

If you have any concerns about recommended advertisements,BirthdayPlease feel free to contact JAPAN♪

BirthdayLeave it to JAPAN!

After looking at the cases introduced this time, I thought, ``Me too.BirthdayI want to advertise! Many people may have felt that♪

If you are worried that "I don't have the courage to advertise..." or "Isn't the procedure difficult?"BirthdayPlease feel free to consult with Advertising JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

Consultations, media arrangements, design production, and advertising implementation reports can be completed with just LINE!

First of all, please try registering as a LINE friend ^^

★BirthdayJAPAN SNS information★