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  • "Favorite Crafan" will be released in as little as 5 business days
    • Favorite crowdfan details & application
    • Projects being recruited
    • About return products
  • “Oshi Advertising®︎” media list
    • Complete guide to favourite ads! List of media manual materials
    • New media of attention
    • Recommended advertising jack plan
    • [Japan] Oshi fireworks advertisement
    • [Japan] Peel-off advertisement
    • [Japan] Street vision advertisement
    • [Japan] Transportation advertising
      • [Transportation Advertising] Group Overview Application Form
      • [Transportation Advertisement] Design Templates & Notes
      • [Popular advertisement] Deadline schedule calculation tool
    • [Japan] JOYSOUND Karaoke Advertising
    • [Japan] Adtrack/Mobile Media
    • [Japan] Around the live venue
    • [Korea] Subway / bus / street vision advertisement
    • [USA] Street Vision Advertising
    • [France] Street Vision Advertisement
    • [Hong Kong] Street Vision Advertising
    • [Taiwan] Street Vision Advertising
    • [Thailand] Tuk tuk ads
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    • Popular advertising media
    • All advertising media
  • Cappo/Flower Eve Axta production
    • Capho Production / Flower Event
    • 【South Korea】BirthdayCafe list
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    • Produced by pushing
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    • [Create by yourself (still images only)] Canva template DL plan
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Oct 03, 2024

The road to fanda management! We will teach you how to become an administrator, how to manage it, and how to make it buzz on social media!

ファンダム運営への道!管理人になる方法・運営の仕方・SNSのバズらせ方を伝授!

Have you ever heard the word "fandom" for K-POP idols, artists, etc.?👀💡

``Fandom'' is a community of passionate fans of celebrities.That said, its influence is enormous.💓

It has now become a presence that is related to the brand value of idols and artists.✨🙄

In this article,

“I want to create a fandom of fans.📣」

“How can I spread my fandom on SNS?”

For those who have such questions,Introducing tips for managing a fandomI will😍🙌

At our company,Favorite advertisement (Birthday/Support to submit support advertisement)I am doing🥰💕

We are asking for donations from those who agree with the project.BirthdayI want to prepare events and advertisements! For those who say “BirthdayWe also recommend using the “Kurafan” service.😋

If you read this article and think, ``I want to advertise as part of my fandom activities!'', please feel free to contact us.💡

Table of contents
  1. “Fandom” that supports K-POP idols
    1. What is fandom?
    2. What is the difference between fandom and fan?
    3. Fandom activities
  2. Explaining how to become a fandom administrator and how to manage it from scratch!
    1. Open an SNS (X/Instagram)
    2. Disseminate information
    3. Create connections between fans
  3. I will teach you the techniques to create buzz on SNS that I heard from the fandom!
    1. Spreading your love for Oshi on a daily basis (Blog/SNS)
    2. Enjoy it with the feeling of “I like it”
    3. Birthday/Launch fan participation projects such as support advertisements
  4. Summary
  5. BirthdayLeave it to JAPAN!
  6. ★BirthdayJAPAN SNS information★

“Fandom” that supports K-POP idols

Fandom is a group of fans who support their favorites.We fully support not only music but also idol activities.👀📣

Fandoms have been formed even before their debut, and they often call for votes for their favorites on audition programs.🙌

Unlike fan clubs,Strengthen the bond among fans and expand your presence as a large communityI am doing it🤔🩵

We publish special articles about the activities of people who actually manage fandoms.💞

If you are interested, please refer to it 🫶

Fandom special feature

 

What is fandom?

What is fandom?

A word that combines “fan” (=enthusiast) + “dom” (=territory or sphere of influence)So,

Refers to a group of passionate fans of idols, artists, etc.👀💡

In South Korea, fans of K-POP idols in particular are very close to each other, and it is characteristic that they cooperate with each other to avoid overlooking information on new content such as new songs and concerts.📣😍

When considering the use of K-POP idols in promotional activities, fandom is an important stakeholder.🙌🙄

What is the difference between fandom and fan?

In the K-Pop world, "fandom" refers to the deep bond between idol groups and their fans.💞🥰

There is no doubt that each person is a fan,We fully support not only music but also activities, and play a major role in the success of idols.💡💓

“What is the difference between “fandom” and “fan club”?”

I think there are many people who have doubts about this 🤔

💞Difference between fandom and fan club💞
  • Form
  • purpose
  • scale

In the K-Pop world, new content is released at a dizzying speed, so cooperation among fans is important in order not to miss important recommended information.🙌

Compared to fan clubs, members interact and share information at a higher density, and they make full use of SNS to send messages of support to idols, making it a system that increases support.😍🎀

Generally, in the K-POP idol world, fan clubs are treated as official organizations, and fandoms are treated as informal organizations created by fans.✨😘

Format/Pricing

Fan clubs are basically paid membership systems, butFandom is free to joinIt is characterized by a lot of things and being easy to get involved with.🙄💡

Individual fans function as a large community by sharing information with each other and connecting over common topics.👀!

fan purpose

The purpose of joining the fan club is mainly to prioritize/advance reservations for concert tickets and to collect information from officials.🙌📣

On the other hand,The purpose of fandom is not only to collect information from official sources, but also to interact and exchange information between fans.It is said that💓

By sharing information about the idols you're interested in with other fans, we're making comebacks and events more exciting🥰💡

scale

Many fan clubs are large, with hundreds of thousands of members, but some fandoms are unofficial, and the average number of followers on SNS ranges from a few thousand to tens of thousands of people.

Enjoy daily activities with a small group of like-minded members,BirthdayEvents such as these are sometimes held in collaboration with fandoms and fans🫶😘

Fandom activities

In the K-Pop world, fan support is essential in order to win first place on a music program or debut on a survival audition program.😫✨

The fandom not only shares information, but also engages in activities to strengthen the unity of fans, such as voting for favorites and calling for streaming playback.👀💞

Daily information transmission

K-POP is updated with new content at a faster rate than in the Japanese entertainment industry, so fans work together to ensure they don't miss out on important recommendations.🚩

Idols regularly share their daily lives and behind-the-scenes information on social media, so fandoms spread this information and deepen interactions between fans by sending messages of support.😋💘

Support for audition programs

In recent years, idol groups have been formed by appearing on survival audition programs and selecting members based on the number of votes cast.🙌🤔

You can support them not only by their singing and dancing skills, but also by looking at their humanity and growth process. They form fandoms and conduct public relations activities to collect votes.🎀📣

comeback support

In South Korea, the period of activity after the release of a new song is called the "comeback period," and fandoms carry out public relations activities such as asking people to play their videos on SNS in order to get their favorites to take first place on music shows.💓🥰

Fandom has a huge influence on many aspects, from album sales to concert excitement.👀💫

Public relations activities

In recent years, the number of events utilizing online platforms has increased, allowing fans from all over the world to easily interact with their idols.💞🤗

Fandoms carry out public relations activities before and after concerts, meet-and-greets, talk events, etc., and encourage fans to support each other.✨😋

Implementation of recommended advertising

Oshi advertising (Birthday/ support advertisement) will be implemented.👀💞

Not only do I want my support to reach you, but

"Thank you for being born🧸"

“Thank you for becoming an artist, continuing to be active, and making me happy.”

I want to give shape to those thoughts! Most people plan to✨💓

Because of our strong ties with fans who support us with the same feelings,Some fandoms choose the crowdfunding format and carry out extensive promotional advertising.😍

There are examples of large-scale promotion advertising being realized through cooperation between fandoms and fans, such as holding Capho events across the country and placing advertisements in Times Square in New York.😊

Explaining how to become a fandom administrator and how to manage it from scratch!

For those who want to create a fandom but don't know how to go about it, we will introduce how to run it.✨😋

You don't need permission from the agency to start a fandom.It is😌🎀

Many people run their own businesses,Anyone can easily start by opening a dedicated SNS🙌

Open an SNS (X/Instagram)

Fandoms are often set up when you want to vote for your favorite on an audition program, or when you want to call for streaming playback in order to win first place on a music program.💞💡

By opening a dedicated SNS and making sure to post related posts from that account, it will be easier for readers to find related posts.

The advantage of being able to work flexibly is that fandoms that were started by individuals can be gradually integrated, and event planning can be done collaboratively.✨

Disseminate information

One of the important activities of fandom is "information dissemination"! 🫶😍

Specific information that fandoms are disseminating includes the following:💡

Contents of information dissemination🔎
  • News about Oshi
  • Event information such as fan meetings and concerts
  • Project information such as push advertisements
  • Favorite charm
  • Call for votes for audition programs

It is important to convey the appeal in an easy-to-understand manner even to those who are not active in Oshikatsu.😋💓

It will be more effective to send out information before and after the event, as more people will search for it.🙌

Create connections between fans

K-POP idol groups are debuting one after another, andFandom is a big part of supporting the activities of idols and artists.💞😌

In order for Oshi to survive as competition intensifies, it is necessary to increase cohesion through interaction and information sharing among fans.We need to unite and support 🤔

While SNS is convenient, the problem is that it can hurt people with heartless posts and messages.😖

In order to encourage others, use common sense and consider the other person's feelings before acting.💡

I will teach you the techniques to create buzz on SNS that I heard from the fandom!

“Do you have any tips for creating buzz in your fandom?”

For those who have questions like this, we will introduce techniques to make SNS buzz based on actual fandoms.✨💞

As a major premise,

“I love pushing! I want to give shape to my feelings” and

It is important to “enjoy pushing”🙌

We also introduce special articles featuring interviews with fandoms, so please refer to them.👀💓

Spreading your love for Oshi on a daily basis (Blog/SNS)

Blogger who loves EXO's D.O"Kagome"is planning for the first time in 2023.BirthdayIt was a great success by creating a buzz among club fans.🙌👀

Even during his military service, he continued to update his blog with the passion of not wanting to lose his fan base.It is said that this may have been the key to success.💓✨

In Kagome's case, she uses a blog because she is not good at summarizing things in short sentences, but regular posting on X and Instagram would also be effective🥰

“Kyungsoo’sBirthdayCelebration Squad”Please also check out the article that summarizes the cases of📝

Enjoy it with the feeling of “I like it”

If you are the administrator of any fandom,

``Anyway, I value the feeling of ``like'' Oshi.😌」

``I want to express my gratitude to Oshi.''💘」

He was active with the idea that💞😋

By expressing how much you like Oshii in your SNS or blog posts, your feelings will be conveyed to the readers, and it will become a "buzz" as a result🤔🎀

Launching fan-participation projects such as push advertisements

In order to make more people aware of the existence of fandoms, it is effective to launch and spread fan participation projects.😋💞

A fandom that has been supporting MADEIN's Mashiro-chan since before she debuted as Kep1er."MASHIRO JAPAN"Ha,We are creating a buzz by launching unique projects such as push advertisements and mystery-solving events 🤗💫

Our company works with fans to place promotional advertisements.「BirthdayWe provide a service called ``Kurafan'' and have supported many Oshii advertisements so far.💕😋

BirthdayWhat is Kurafan?Individuals plan a support advertising project for their favorite idols, and those who agree with the idea pool their support money to make the advertising a reality.” This is a crowdfunding service!

Push ads andBirthdayIf you have any concerns about Kurafan, please feel free to contact us as we offer free chat and phone consultations on the official LINE.♪

Summary

This time, we introduced tips for managing fandoms and ways to create buzz on SNS!🔎😍

Fandom activities areWe support the success of idols by strengthening the bond between fans and fully supporting not only their music but also their activities.🙌😌

It is important to communicate your love for your favorites on a daily basis, connect with fans, and build relationships of trust.💓

On the other hand, the influence of fandoms is stronger than you can imagine, so let's support them within the range of common sense etiquette to avoid problems such as excessive filming, posting, and stalking.💡

BirthdayLeave it to JAPAN!

 

After reading this article, I thought, ``Oshi advertising (Birthday/I want to run a support advertisement)! Many people may have felt that💞😊

「I don't have the courage to advertise...」「Isn't the procedure difficult?” If you are worried, please tryBirthdayPlease feel free to contact JAPAN ^^

BirthdayWhen you register for JAPAN's official LINE,Auto-response chat will solve your problems regarding support advertisements!

You can feel safe by chatting with our staff or by phone.♪

From consultation to media arrangement to design production to advertising implementation reportYou can complete it with just LINE!

First of all, please try registering as a LINE friend ^^

★BirthdayJAPAN SNS information★

BirthdayIn JAPAN, “X」「Instagram」「TikTokWe are also distributing SNS on ``♪

Birthday/Not only information on support advertisements, but also information on actors and idols, and great deals, so please be sure to follow us ^^

X (@birthday_ad_jp)

「BirthdayI want to get information about JAPAN as soon as possible!”, please follow X♪

Make dreams come true...! #crowdfunding Thorough explanation of the mechanism from the beginning 🫡

We will introduce 5 recommended crowdfunding sites based on our track record.❤️

Birthday/Our company specializing in support advertising #BirthdayClafan Don't miss out on✍️https://t.co/ze37sUzoWx

— BirthdayAdvertising Agency JAPAN (@birthday_ad_jp) February 15, 2023

In X, theBirthday/We will quickly send you information about support advertisements and blogs about idols, actors, etc. that we update every week ^^

We also distribute campaign information, so don't miss it!

Instagram (@birthday.ad.jp)

「I want to get information in an easy-to-understand manner with images!”, please follow us on Instagram!

View this post on Instagram

A post shared by BirthdayAdvertising Agency JAPAN|SAJ (@birthday.ad.jp)

On Instagram, we provide easy-to-understand images of key points from blogs about actors and idols that we publish every week.♪

carried outBirthday/ We also introduce support advertisements, so if you are considering it, please refer to it!

You can "save" your favorite posts and revisit them anytime ^^

TikTok (@birthday.ad.jp)

「Focus on saving time! I want to get information quickly through videos!”, we recommend following you on TikTok♪

@birthday.ad.jp This is our thoughts on our promotion.😄I'm looking forward to connecting with everyone who has the same thoughts!#Oshikatsu #KPOP #Otakatsu #BirthdayAdvertisement #Birthdayadvertising agency japan #Korea #Japan #Korea information ♬ POP! - NAYEON

On TikTok,Birthday/We explain information about support advertisements and blog information in an easy-to-understand manner with videos ^^

It's a short video, so you can watch it in your morning time.♪

We plan to continue disseminating various information through SNS!

Please follow us so you don't miss out on the latest information ^^

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